Are there different types of peel back labels? What are they?
Yes, there are a few different types! First, let's go back to the basics. A peel back label is a label that has information included on both sides and a re-attachable adhesive. This allows you to peel away the layers and stick em back on afterward, making the label look untouched. Pretty cool, right?!
There are three different types of peel back labels, and they vary based on printed areas. So, let's get into it:
- Regular Peel Backs (Two-layer): This is the standard! A go-to, so to speak, that has two printed areas with all content facing up.
- Re-insertion Peel Backs (Two-layer re-insertion): This label has three printed areas. The top peelable layer is double-sided, and the bottom layer has face-up content.
- Triple Peel Backs (Three-layer): This label has three printed areas similar to the double layer, but they are all face-up.
Can you combine variable data with peel back labels?
Heck yes! You can certainly combine variable data with peel backs. In fact, it's pretty common with both nutraceutical and cannabis companies since they have a lot of pesky mandatory warning regulations (you know the kind. They're ever-growing, mess with your design, and scarier than a "we need to talk conversation.") This capability is a huge asset and better at avoiding the conversation than Rachel is at admitting they were on a break, or Ross is at taking responsibility (#friendsfansunite).
What are the stock limitations associated with peel back labels?
One awesome benefit to using peel backs is that they work with various stock materials. You can take your pick! But, it is worth noting that we do not recommend paper if you are looking at peel backs, because it's more likely to rip. Paper has less flexibility and is much more fragile than plastic stocks. So, while paper is beautiful and has a lovely tactile effect, it’s probably not the best option for these types of labels.
TLDR; Quick hits when picking stocks for peel backs:
- Must be a sturdy stock (films and papers are a no go).
- To avoid the embarrassment of see through labels, use a Metallic BOPP (even if the label doesn't call for any metallic elements).
Are there special lead times for these types of extended content labels?
Lead times will vary on both the type of peel back label and project. Here are the standards:
- Regular peel backs: Standard peel backs are pretty efficient to produce, so they have normal lead times. The one instance where lead times may extend is if tooling needs to be ordered. So, we recommend accounting for a little extra time in these cases.
- Re-insertion peel backs: These are on a project basis. So, we'll work with you to create a rad custom timeline based on the intricacies of the project.
- Triple peel backs: Like re-insertion peel backs, the lead times are project-based.
Can you do fluorescent inks with peel back?
Yes! We're glad you asked because we can. Fluorescent Inks are still relatively new to Summit, and we're stoked about this new capability. Similar to VDP, Fluorescent Inks is a special print capability, and the magic happens during the print stage using our presses. So, our tech allows us to combine both of these snazzy capabilities with specialty peel back labels.
Can you combine embellishments with peel backs?
No, we cannot run embellishments on peel back labels at this point. It gets tricky and, for now, is not a Summit offering. (Perhaps in the future. Keep your eyes peeled! Get it.... peeled.)
Is there a minimum or maximum label size for peel backs?
There aren't any maximum or minimum sizes for peel backs, but there are some considerations to keep in mind when choosing your sizing. We're about to get a little technical on you. So, strap in. The main concern with peel back sizing is the radius of application. In layman's terms, the smaller the label, the fewer material choices and more potential difficulties you'll encounter with the application. This is because, naturally, the label wants to sit straight. For example, if you're applying a larger label to a lip balm with a small radius, the label might naturally peel upwards on the sides and not adhere properly. So, we advise people to be extra cautious when using peel backs on smaller containers and recommend testing the label application before making a large order. Better safe than sorry!
We understand how overwhelming this kind of decision can be. That's a lot of information we just threw at you. So, let us help! The best way to plan your peel back labels is to hop on a call with one of our stellar label solutions specialists. They'll walk you through everything from stock to timelines.