Resources, Peel Backs, Embellishments Top 5 Embellishments for Breweries According To Our Label Experts

In today's Instagrammable world, packaging isn't just functional—it's a canvas for creativity that demands attention.

At Summit, we specialize in helping breweries elevate their label game with unique embellishments that captivate consumers. Our label experts work daily with the top Canadian craft breweries, giving them the best insights into what embellishments land best with customers. Read on to hear their insights!

1. What's A Label Feature That You Don't See Every Day? Peel Off & Peel Out Labels.

Imagine a label that has it's very own built-in stickers. Not only is this perfect for lasting branding, but stickers can also be peeled off to reveal hidden messages, contest details, or additional information.

Our peel out labels are perfect for engaging consumers with interactive experiences. Working with our Label Specialists, you'll be able to design a label that's engaging for your customers and great as a branding strategy. Heck, you might even go viral! Explore more about peel offs and peel outs here.

2. What's Spot Gloss and How Is It Different Than Other Gloss Embellishments?

Our team loves using spot gloss for highlighting specific areas of labels. It's a cost effective way to bring contrast and interest to your labels, and we use it all the time. The only difference between spot gloss and high-build gloss is that high-build gloss is raised above the surface of your label stock, giving it more of a textural feel than spot gloss—both add the same visual contrast on a matte stock.

3. Is It Expensive To Have More Than One Label Design For a Single Product? Not With Variable Data Printing.

4. Are High Build Gloss Labels Worth It? Yes, But With Some Guidelines.

Our Label Specialists love the effect of high-build gloss. It's textural, interesting, and can be used to create some truly unique labels—like these.

The key with using high-build gloss is ensuring that you're placing it in a very strategic way so that the impact of it is front and centre, not lost among other design elements. 

5. When Should You Use Embossing On Labels?

For labels that impress, embossing adds a tactile elegance that elevates any design. Perfect for intricate details or elements you want to highlight, embossed labels create a premium look and feel.

Embossing and debossing require paper label stocks, but don't worry! Your beautiful labels won't disintegrate the moment they see condensation—we're got that part covered, too!

At Summit Labels, we've spent years perfecting the art of crafting interactive, high-end labels for breweries across Canada. Whether you're looking to innovate with peel back labels or add a touch of luxury with embossing, we're here to help you take your brand to the next level.

Contact us today for a free sample pack or to discuss how our embellishments can bring your vision to life. Let's make your beer labels as extraordinary as your brews!

Updated October 2025